The Web is Dead..Again, Long Live the Web
The web landscape is undergoing rapid change. From web directories to search engines, the way we navigate has transformed. The rise of social media and closed ecosystems has fragmented the web. However, another revolution is on the horizon with Generative AI models.
Large language models are now capable of producing content at an exponentially increasing rate. This shift raises important questions for website owners, blog writers, and the future of the web.
Changes.. and more changes
Looking back at the last three decades, we can clearly observe the web's evolution. The decentralized nature of the web allows individuals from anywhere to create content. However, the challenge lies in making this content discoverable.
Search engines assumed a crucial role in assisting users in discovering relevant websites. Users could enter search queries using keywords.
Another significant change is the capability to converse directly with search engines using complete phrases.
Challenges
My primary concern lies with the web. I reminisce about the vision of a decentralized web, where individuals could freely express their opinions and create a vast, open network of information.
Over the years, we've gained understanding of open data access and privacy.
The advancement of AI models presents challenges. Some AI models fail to suggest the information source, resulting in a loss of traffic for content creators.
We now find ourselves in the era of AI engine optimization, alongside traditional search engine optimization.
Long Live the Web
Is the web dying, or is it undergoing yet another transformation?
The web isn't going anywhere. At its core, it remains the fundamental platform for the exchange of information. Its foundation rests on the principles of decentralization, interoperability, and the sharing of commons.
Will AI models eventually replace the web? No. We'll witness the emergence of diverse ways to access and engage with it.
The vision of web 3.0 is gradually becoming a reality.
Long Live the Web!